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Archive for the 'Web 2.0' Category

C&W 2010 B8.1: Internet as Savior and Ethos in Online Community

Posted by Jennifer L. Bowie, Ph.D. on May 21st, 2010

Great session. Informative, thought provoking, and even emotional. It’s Not Just Piracy, Porn, Pedophilia, or Power; Or, How the Internet Saved My Family Marc C. Santos, University of South Florida Touching and informative mix of personal and academic where he talks about how social media use saved is daughter’s life. Nice to see good stories […]

Giving a little to get a lot: Charities and Social Media

Posted by Jennifer L. Bowie, Ph.D. on November 5th, 2009

What do charities do better than fortune 500 companies? They blog more and make greater use of social networking media. Perhaps this is not too surprising, but it is interesting… According to this study by Barnes and Mattson, completed in 2008, 89% of charities (or 89% of the 200 largest charities according to Forbes.com) used […]

FTC Testimonial Rules for Bloggers & “Word of Mouth” Marketers

Posted by Jennifer L. Bowie, Ph.D. on October 12th, 2009

If you blog, podcast, or otherwise provide endorsements or testimonials of free products you received for this word of mouth marketing, you could be sued $11,00 for not disclosing this connection. According to a 10/05 Press Release by the Federal Trade Commission, the rules for bloggers and others who use “word of mouth” marketing have […]

Why Twitter is good and why we should tweet more

Posted by Jennifer L. Bowie, Ph.D. on April 27th, 2009

As a researcher interested in social networking media, web 2.0, and all that jazz, and also as an “avid” twitter user, I am drawn to discussions of Twitter and social networking. I quite enjoyed reading this post on Twitter and why people with interesting things to say should tweet more. Techsophist, the author of this […]

Twittering “saves” school from shootings?

Posted by Jennifer L. Bowie, Ph.D. on March 5th, 2009

This interesting news story discusses how a school shooting threat was found in a Wikipedia article, twittered about, and then through Twitter “six or seven colleagues” went to work finding out where the school was, who the person the threat specifically mentioned was, and how to reach authorities. They then contacted authorities and a particular […]