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Archive for the 'Design' Category

Mac reaches the big Three O

Posted by Jennifer L. Bowie, Ph.D. on January 25th, 2014

NPR had a great story about the Mac turning 30 in which they talked with current Apple CEO Tim Cook. The story reminded me of why I am in usability and how innovative the Mac and Apple are/is. The Mac brought a user-centered interface to the users—a GUI (Graphical User Interface). When they designed it […]

Courier was designed by Howard Kettler in 1955, as a commission for IBM. Kettler originally planned to call the typeface “Messenger,” but showing his true typographer stripes, went with the name he thought displayed the advantages of his typeface. According to Tom Vanderbilt, Kettler explained his choice, saying “A letter can be just an ordinary […]

Restroom Usability Fail!

Posted by Jennifer L. Bowie, Ph.D. on June 6th, 2012

Why consistency and ease of learning are vital—even in bathrooms.   So, here I am at a conference for usability and user experience, with usability more on my mind than it is even normally. Deep in thought on some very important usability issue, I am sure, I found myself starting to walk into the doorway […]

Tip of the Day: Consider Purpose!

Posted by Jennifer L. Bowie, Ph.D. on June 6th, 2012

Consider your purpose and the purpose of your audience for a stronger website, blog, or other digital media. Start with your purpose. Why are you creating this text or media? What goals, results, ends, aims, means, or objectives are you trying to meet? Your purpose could include: • To persuade • To entertain • To […]

Sound Usability!

Posted by Jennifer L. Bowie, Ph.D. on February 26th, 2012

I just got back from the wonderful Symposium on Usability, Information Design, and Information Interaction to Communicate Complex Information. I have some posts planned covering some of the content from the Symposium. I presented at the Symposium, combining my love of usability with my love of podcasts and podcasting: “Sound Usability: Usability heuristics and guidelines […]

Screen Space 21: The Rhetorical Situation Part 1—Audience

Posted by Jennifer L. Bowie, Ph.D. on August 30th, 2011

This is episode 21 of Screen Space “The Rhetorical Situation Part 1—Audience.” In this episode, I discuss the rhetorical situation in general and then focus on audience and how to analyze your audience.

 
icon for podpress  Screen Space 21: The Rhetorical Situation Part 1—Audience [20:26m]: Play Now | Play in Popup | Download

Social Media: Do your part to win the war

Posted by Jennifer L. Bowie, Ph.D. on August 26th, 2011

For those of us networking, communicating, liking, tweeting, +ing, and so on on various social media, we may feel like we are in something of a war. Which social media is winning? Which is/are winning the battle? Which are/is winning the war? Many of us have accounts on essentially dead social media (MySpace anyone?). I […]

In order to celebrate the  last episode of the Usability and Usability Testing 101 series, this week’s tips focus on usability testing. The final steps of usability testing, after you have prepared for testing and conducted the testing, are not only fun, but easy if you follow my steps. First collate the data into findings. […]

In order to celebrate the last episode of the Usability and Usability Testing 101 series, this week’s tips focus on usability testing. Once you have selected your user groups, created tasks, and prepared for testing, it is finally time to do those usability tests! With all this preparation the testing itself should be easy. Just […]

In order to celebrate the last episode of the Usability and Usability Testing 101 series, this week’s tips focus on usability testing. When creating what the tasks will be for your usability testing, consider purpose, objectives, type of test, and then develop those tasks. Don’t just pull tasks out of the air, develop your tasks […]